The Death of Soda, or the Death of Readership

I know I don't post every day, but I try to post once a week.
And luckily enough, there are enough "soda related" things happening in the world that there is always something to share.

Something serious, like Pepsi Prices Going Up or Protests Against Coca Cola

Something silly, like a video called The Death of Pepsi. Or two.

Even Business news, like the profitability of Making Your Own Soda or this new Purple Soda company.

So here is the concern, if you will...
Readership is down. WAAAAY down.

Content issue? I don't think so. I've been posting the same soda-related drivel for almost 2 years now. It's not like my content has 'gotten worse'.

Frequency issue? Again, I posts once a week, try to keep it fresh, and keep it to relevant topics.

In fact, I'd say the 'tools' I use to promote the blog...from Facebook to choosing the right keywords...is BETTER than it was a year ago.

So why the drop?
Maybe it's not ' this blog' related?

Are people drinking less Coca Cola and Pepsi than a year ago?

Are people looking up soda-related terms less frequently than they were a year ago?

Are people reading blogs (in general) less frequently than a year ago?

Believe me, I'm not going to stare to death if readership drops below 10 a day...but I'm INCREDIBLY curious why it would change.

In the meantime, remember...there's always the Dusty Rhodes Mello Yello video!!!